An important part of the marketing communications program is public relations. LUBICOM's media specialists focus on the positioning of its clients in the markets they serve or in the communities they function. LUBICOM is expert in designing the most effective public relations campaigns. The firm's PR feats have been extremely impressive, including its involvement in major political campaigns, trade shows, and industry-wide promotions.
LUBICOM-designed Public Service response to PETALUBICOM's approach to PR is to significantly raise the profile of the brand or entity, highlighting the unique features and separating brands from similar or competing brands. The agency's successes include trade shows, food, banking, communications, health care agencies and not-for-profits. It is perhaps best recognized for its international branding of kosher as a leading specialty and ethnic food in the US.
LUBICOM’s Public Relation services include: